About Founders

Donna's Recipe was founded by Tabitha Brown (@iamtabithabrown) and Gina Woods (@ginalosangeles). Together they sought out the mission to exclusively offer vegan, high-quality ingredients that work but also products that you look forward to for a consistent hair care routine. The entire line is nutrient-rich, clean, vegan ingredients that keep you coming back and staying consistent with your hair care journey. Brown and Woods launched Donna's Recipe on DonnasRecipe.com January 1st 2021. Currently, you can also find Donna's Recipe at every Ulta Beauty store across all US locations. April 2023, Ulta Beauty named Donna's Recipe Black-Owned Brand of the Year.
Who is Donna?
Simply put, Donna is internet sensation, Tabitha Brown's hair. But don't think that her hair doesn't have a personality all on her own. Donna is no non-sense, sometimes feisty.


I'm an actress, 2x New York Times best-selling author, social media personality, and entrepreneur. I've gained even more exposure through sharing my vegan journey, good laughs and daily encouragement. You can find me on TabTime, YouTube Original, offering pure love and goodness to children's lives. Most recently, I have been on Good Morning America, OWN Network, Ellen Show, Today Show, seen in Vanity Fair, Essence and more. (Socials: @iamtabithabrown)
